This research-focused program develops scholars and analysts who critically examine the role of media, film, and content in
contemporary society.
Students engage in deep theoretical exploration of media storytelling, film language, narrative structures, and the influence of AI
on media consumption and production.
Courses cover the historical development of film and media, as well as modern platforms such as YouTube, Netflix, and other global
streaming services, analyzing how algorithms and data-driven platforms shape viewer behavior.
Students also investigate critical perspectives on gender, geopolitics, and cultural representation in global media, helping them
develop interdisciplinary approaches to content analysis.
Graduates pursue careers in academia, media consulting, and journalism, providing thought leadership in a rapidly evolving content
environment